For the first time ever, this year’s CFDA Fashion Awards will include a new category: Fashion Instagrammer of the Year. Though this award won't be handed out during the June 2 ceremony, it was given to one of eight nominated superstar fashion ‘grammers on Friday, based on public opinion via “likes” on their page.
This year’s contestants employed artisan lattes, avocado toast and a lot of innovative fashion in their pics. The winner, announced on the Council of Fashion Designers of America website, was Patrick Janelle (@aguynamedpatrick). This New Yorker partnered with designer Thom Browne to create some of his most recent Instagrams, and as a prize, he will take over the CFDA Instagram account during the 2014 awards.
“I take every aspect of a shot into consideration: colour, composition, context of the image to the message, and even the way the image will look in my overall feed,” Janelle says. Sounds like a true Instagram pro to us!