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Fitbay Takes the Guesswork Out of Online Shopping and it's Totally Awesome

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If you’re anything like me, your ideal shopping day consists of lounging in sweatpants with your roommates, comparing your newest online finds and trying to convince them to order things with you so you can all score free shipping. The problem, of course, with online shopping, is that every purchase is a risk. You never know for sure whether your new threads will fit when they appear on your doorstep. Thus, many of us end up sticking to brands we already know, or deciding against ordering something out of fear it won’t work out. The struggle, as they say, is real.

This is where Fitbay comes in. Have you ever had a friend with the exact same body type as you? If you have, you’ve undoubtedly exchanged advice about what stores/brands/styles fit you best. Now imagine you have an unlimited number of these friends—yup, an entire Internet’s worth!

Here’s how it works: when you go to Fitbay for the first time, you’ll be prompted to make an account, in which you’ll provide a few details about your body type, including your height, weight, and body type. You'll also have the opportunity to enter information about the clothes and brands that are already a perfect fit—are Madewell's v-necks in size small your go-to tee? Do J Brand's skinny jeans in a certain size fit like a glove? Once that’s done, you’ll be instantly connected with what Fitbay calls your “body doubles”—as in, people who have the same body type. In a Pinterest-style layout, you’ll see nothing but links to clothing items that your body doubles love. Every posts indicates what percent “match” a user’s body is to yours as well as details as to how the piece fits your body double, and provides a link to where you can buy the item online. You can also check out the “discover” tab, which suggests clothes and brands selected based on items you and your body doubles have liked.

Fitbay is still in beta form—join now, and you’ll be way ahead of the curve. The bigger it grows, the better it will get, so be sure to spread the word. But first, sign up and get shopping!

 

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