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Just When You Thought You'd Seen It All, Kanye West Is Officially Creating a Makeup Line

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Donald Trump is president, so I figured we've seen just about everything, right? Wrong—because Kanye announced recently that he's officially creating a makeup line. Say what?!?!

According to a report from TMZ, Kanye has officially filed legal documents showing his intent to move forward with the creation of the DONDA cosmetic line, named after his late mother, who passed away in 2007. Which is very adorable and honestly kind of unexpected, but I'm loving this new information. I'm also extremely interested to see what this makeup line will look like, as Yeezy isn't exactly a person I look to for makeup knowledge. But he can do just about anything, so I'm sure he'll manage to figure it out.

The only foreseeable problem with this new makeup line? The competition from his sister-in-law, Kylie, of course. She pretty much dominates the game, especially when it comes to lip products, so this new brand could potentially cause some family feuds. I'm looking forward to future KUWTK episodes about this. 

DONDA will include makeup, fragrances, lotions, and other cosmetics. Although there are no details about the brand yet, we can use our imagination and assume that these will not be any ordinary eyeshadows and perfumes. There's also no word on when we can expect to see these products hit the shelves, so keep your eyes peeled for more deets. 

May Yeezus bless your day: 

 


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