Jaclyn Hill Uses Emojis to Hint at Her New Makeup Collab

Put on your detective hats, beauty junkies, because 2017 is starting with a mystery. Beauty vlogger Jaclyn Hill, mega-famous for her 2016 partnership with Becca Cosmetics that produced one of the best highlighters the world has ever seen, has just announced a new collab via Twitter. According to her, it’s her “biggest yet”, and over two years in the making. While she’s been secretive about the project, she did respond to one Twitter user who asked for a unique hint.

Beauty fans have since gobbled up the news, submitting their own interpretation of the clue and their hopes for the new collab.

One user cleverly guessed a partnership between Jaclyn and Kat Von D, but according to Hill, it’s not happening (yet!).

Several other fans made a connection between the crab emoji, and Jaclyn’s birthday in July, stating hopes for a warm-toned Cancer themed palette.

While it’s nothing but speculation atm, Jaclyn has promised to drop new hints in the next few weeks, so hang tight until then!